Do the values you communicate online match what you say in person?
Some companies communicate something very different online than they do offline. Are you one of them?
- Make sure to review your website and social media strategy. Is it truly a reflection of your company culture?
- When someone comes in for an interview do your building and staff reflect what you want them to?
Getting the best people in your business is one of the biggest assets you can invest in long-term. Even though the new recruit is meant to impress you in the interview, make sure you do the same for them by ensuring your values are demonstrated and not just stated.